Birmingham City University is offering an M.A. in Social Media.
Here's an excerpt from the program description:
This MA programme will explore the techniques of social media, consider the development and direction of social media as a creative industry, and will contribute new research and knowledge to the field. . . .
The research-based nature of this MA draws upon the expertise of the Interactive Cultures research unit based in the Birmingham School of Media (http://interactivecultures.org/). Our established and innovative work with music and radio industries, policy, cultural entrepreneurship as well as the practices of social media will inform class work and the directions of individual scholarship.
Teaching takes place in small groups. There will be a mixture of lectures, seminars, research workshops, presentations and field-trips. In exploring and innovating in research in social media you will work with other students and engage with professional practitioners, interacting and disseminating ideas through websites, blogs, Twitter and other social media as well as at networking events.
The taught postgraduate phase of the course will comprise modules that explore social media from a cultural studies perspective and explore political economy, social enterprise and social media organisations. The Masters component entails a substantial piece of independent study and the origin of either a social media production project of an original piece of research in the form of a 15000-word dissertation.