The Association of Research Libraries has released its archived "Reaching Out to Leaders of Scholarly Societies at Research Institutions" webcast. Access is free, but registration is required.
Here's an excerpt from the press release :
On August 6, 2009, the Association of Research Libraries (ARL) hosted a Web conference on “Reaching Out to Leaders of Scholarly Societies at Research Institutions,” August 6, 2009, from 1:00 p.m. to 2:00 p.m. (EDT) as part of an ongoing initiative to enhance library outreach.
Complementing the recently released guide on outreach to scholarly society leaders, the 60-minute webcast will introduce the goals and key talking points for campus outreach to leaders, editors, and members of academic scholarly societies. It will support development of faculty outreach programs at ARL member libraries by offering strategy and tactics for increasing engagement with association leaders at the institution.
Successful campus outreach should encourage and support society leaders to engage in positive change that advances the scholarly communication system, promotes new research modes, and offers a path forward in a time of paradigm shift.